Is Facebook listening to me?
Is Facebook listening to me? Data regarding our purchasing behaviour is highly valuable to companies looking to satisfy consumer needs – some that we didn’t even know we had. Think of the potential revenue companies could generate if they had access to our conversations and could target adverts directly related to a product or service we’ve been longing for on platforms such as Facebook. Have you ever been mindlessly scrolling through your newsfeed and wondered, “that’s so strange, I was just telling Sarah about those new Steve Madden shoes, and now there’s an advert for them right on my screen....