Netflix steps up publishing efforts with Tudum news website
Netflix is vamping up its extra content offerings with the launch of Netflix Tudum, a new editorial website with news, behind-the-scenes articles, opinion pieces, listicles and videos.
The Netflix Tudum websiteis free to use for everyone, and syncs with your Netflix account, providing you’re signed in on your device.
The name – which refers to the chime that plays before Netflix titles – was used for avirtual fan eventthat aired earlier this year, with new trailers and reveals for some of the streaming giant’s biggest IPs.
The publishing effort is led by journalists who have written for some of the biggest pop culture sites, including IGN, Buzzfeed and EW, as well as national titles such as The New York Times.
One section on the website is influenced by a reader’s Netflix watch list. For example, my own top suggested articles are for The Witcher and Selling Sunset (no judgement, please). There are also areas centred around trending shows and new releases – a way to encourage readers to watch more.
This is a place for viewers to learn more about a series or film, with explainers for very specific plot points and character deep dives. As it is all written in-house, Netflix can offer exclusive information, and release articles in tandem with new content drops on the main platform.
Netflix has already dabbled in fan-centric content, with the channelsNetflix Is a JokeandCon Todo, as well asQueue, a digital magazine all about awards. Now Netflix Tudum joinsNetflix Gamesto showcase that the company is branching out to offer more than just bingeable shows and films.
Earlier this year, Netflix also announced that it was developingN-Plus, a social platform for Netflix users where they could curate and share playlists with other users. It seems that some of the features of Tudum and N-Plus overlap, and it’s unclear now whether N-Plus is still a separate venture to Tudum, or if they’ve been merged.
If you’ve not yet signed up for Netflix, then you can do so on thewebsite, with plans starting from £5.99/US$9.99 per month.
Author: Hannah Cowton-Barnes, Entertainment Editor, Tech Advisor
As Tech Advisor’s Entertainment Editor, Hannah is the resident expert in all things streaming, film and TV. Before joining Tech Advisor in 2019, she studied Theatre and Performance at the University of Leeds and created a website dedicated to geek culture and lifestyle. She’s also reviewed a whole range of gadgets including flagship smartphones, wearables and styling tools. Outside of Foundry, she’s written freelance pieces for Polygon, Metro and Den of Geek, and is proud to be a Women Techmakers Ambassador for Google.
